A new NHL season, and the gloves are off

October 15, 2008
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One city picking a fight with another city? You’d have to say that this nicely captures the spirit of pro hockey. The Detroit Red Wings won the National Hockey League championship, and the Stanley Cup that goes with it, last season, so the Dallas Stars get in Detroit’s collective face with this ad, via agency Door Number 3 of Austin, Texas. Considering that what’s now the Stars franchise relocated from Minneapolis in the early 1990s, one could scarcely blame Minnesotans if they upbraided Dallas with an ad saying, “You’ve got something of ours.” True, Minnesota has since acquired a fresh NHL franchise. But the new team has such a cheesy name that some folks in the Twin Cities (for instance, those who frequent this memorial Web site) must yearn for the days when they had the North Stars instead.