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EXPOSED: Bryan Keplesky, Art Director of Door Number 3 »

Attention, all young socialite Austinites who are potentially biased against hipsters! Kindly put away your conventional notions of “hipsters” as apathetic hedonists and party-frequenting ne’er-do-wells. Bryan Keplesky is everything and nothing you have come to expect from our city’s dynamic scene. Not only did he cofound the acerbic, anarchic Misprint magazine, Austin’s vicious valentine to itself... Read More »

Behind the Door: February 2008 »

Advertising Predictions for 2008 It's a brand new year. We asked each of the Door Number 3 department heads for some predictions on trends, behaviors and more for 2008. Prentice Howe, Sr. V.P., Creative Director: "Social networking advertising will take... Read More »
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All Natural Maine Root: Find a Partner »

Most small businesses don’t have the resources for an in-house video-production staff. So, finding a partner such as an advertising agency can help get a video campaign off the ground or spiff up a lackluster idea. But there are a couple of caveats. This option may end up costing thousands of dollars — a significant payout for most entrepreneurs, and a lot more than most companies spend... Read More »
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Umlauf Sculpture Garden Campaign Profiled in Adweek »

November 19, 2007
I know what you’re thinking: Ho-hum, another ad featuring a frog dressed up as a tour guide. In this case, though, the photo of guide Fernando “Hops” Rivera makes sense for conveying the distinctive appeal of the Umlauf, a six-acre garden in which are displayed several dozen sculptures by Charles Umlauf, plus an indoor gallery that features touring exhibits. There are lots of places... Read More »

Door Number 3 Promotes Senior Staff and Hires New Creative Duo »

Door Number 3, a full-service branding and advertising agency based in Austin, Texas, has announced the promotions of two senior staff members and the addition of a copywriter and art director. M.P. Mueller, founder and president, announced the promotion of Prentice Howe, formerly creative director to senior vice president, creative director along with the promotion of Suzanne Kyba, formerly director... Read More »
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Interview: Prentice Howe »

October, 2007
Prentice Howe is the creative director at the Austin agency Door Number 3. He was previously senior copywriter at Ignited LA. Past account experience includes Anheuser-Busch, Petmate and Loyola Marymount University Athletics. His work has received numerous industry awards and is routinely featured in both national and international industry publications. While living in Los Angeles, he co-authored... Read More »
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Stars use boards to rough up NFL, NBA »

If you’ve seen the billboard near American Airlines Center, you might think the Stars should be sent to the penalty box for slashing another sport when it’s down. Or you could soak in the message – “The only thing our refs shave is the ice” – and do what Mavericks owner Mark Cuban did. Laugh. “I think it’s hysterical,” Cuban said. “Good for them. It... Read More »
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Stars billboard makes light of NBA referee scandal »

The Dallas Stars may have already taken themselves out of the running for the Lady Byng Memorial Trophy — the NHL’s award for “sportsmanship and gentlemanly conduct.” As part of the team’s “come into the cold” ad campaign to sell seats for 2007-08, the Stars took a shot at the NBA’s referee scandal on a billboard near the American Airlines Center, the... Read More »

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October, 2007
The Umlauf Sculpture Garden & Museum in Austin, Texas, showcases the work of American sculptor Charles Umlauf, and many of his creations are exhibited outdoors. That airy locale is highlighted in a new campaign created by Door Number 3 and shot by David Strohl that features museum staff of a most unusual nature: a squirrel, a frog and a duck. “It’s a signal that this is a different place, this... Read More »

Door Number 3 Named Agency-of-Record for Hyatt Regency Hill Country Resort and Spa »

Door Number 3, a full-service branding and advertising agency based in Austin, Texas, has been assigned advertising duties for the Hyatt Regency Hill Country Resort and Spa in San Antonio following a formal agency review. The independent agency is charged with developing a comprehensive marketing strategy along with an integrated campaign of traditional and non-traditional tactics. Initial work for... Read More »

Door Number 3 Puts Dallas Stars in the Spotlight »

Football may hold the sports popularity card in this country, but thanks to a new advertising campaign from Door Number 3, a full-service branding and advertising agency based in Austin, Texas, the Dallas Stars professional hockey team is enjoying a piece of the spotlight. The independent Austin agency recently added the Dallas Stars to its roster and launched the first phase of a new advertising campaign... Read More »

Door Number 3 Tapped To Handle Advertising For Stratus Properties/W Hotel & Residences In Austin »

Stratus Properties (NASDAQ: STRS), the developer of the new W Hotel & Residences in downtown Austin, has selected Door Number 3 to handle branding and advertising for the new hotel and condominiums. Door Number 3 will develop messaging, print ads, collateral, direct mail, environmental and sales graphics, and a website for the downtown property that will be adjacent to the Austin City Hall and... Read More »
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Pee-Wee's Hip Playhouse »

Door number 3’s office looks like it’s too much fun for work. The 14-year-old independent advertising agency, which represents clients such as the National Hoackey League’s Dallas Stars, the Texas Rangers and W Austin Hotel & Residence, has made East Austin its home since 2005, when it moved into the Snell building on East 11th Street. The agency was an early convert to what is now a booming mixed... Read More »

Austin Ad Agency Launches Blog to Share Marketer's Perspective of SXSW Music/Film/Interactive Conference »

Door Number 3, a full-service branding and advertising agency based in Austin, Texas, is getting out of the office and into the streets to introduce a new blog, “Behind the Door: South by Southwest Edition.” The new blog, was created to provide an insider’s look at the advertising, new media and marketing trends and potential trends at one of the world’s largest and most respected... Read More »

Candle-Lined Walk of Shame »

March 5, 2007
The Texas Rangers know that scented candles are right up there with feelings on the list of topics guys hate to be caught talking about. In a spot pitching the baseball team’s 2007 season a guy is in the smelly-wax products aisle with his gal. She asks him if he likes the “waterfall” scented candle. He says it’s nice and asks her if she likes the “cinnamon sea shell... Read More »

The Heeling Has Begun »

March 2, 2007
This is Austin month in Behind the Lens. Along with GSD&M, we feature this campaign produced by another local agency in the Texas capital, Door Number 3. Their campaign for Alex’s Shoe Hospital was photographed by Austin shooter Will Van Overbeek. The client is an old family firm from Fort Wayne, Indiana, that has been restoring shoes for a long time. Prentice Howe, creative director at... Read More »

Texas Rangers Unveil Humorous New Campaign »

Door Number 3, a full-service branding and advertising agency based in Austin, Texas, launched a multi-media advertising and marketing campaign for the Texas Rangers Baseball Club yesterday in the Dallas/Ft. Worth market. The new campaign, charged with expanding the clubís fan base, takes a humorous look at the real need for people to reconnect in a meaningful way. With the tagline, “You Could... Read More »

Texas Rangers Select Door Number 3 for 2007 Advertising Campaign »

Door Number 3, an Austin-based advertising agency has been selected by the Texas Rangers to develop their 2007 campaign following a formal agency review. The campaign, which includes TV, radio, outdoor, print and alternative marketing, will launch in late February. “We’re thrilled to be working with such a great organization,” said Steve Garven, Vice President of Door Number 3... Read More »
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Camp Lilly May Featured in 2006 Print Regional »

December, 2006
The new PRINT Regional Design Annual has hit the newsstands. Inside you’ll find pretty cool work and somewhat pithy quotes by Door Number 3. Our print campaign for Camp Lilly May is also featured as well.

Door Number 3 Wins Dallas/Fort Worth Tourism Account »

Door Number 3, an Austin-based full-service advertising agency, announced that they, in partnership with Dallas communications strategy firm, The LeMaster Group, won branding and advertising duties for the Dallas/Fort Worth Area Tourism Council (DFWATC) following a formal agency review. The council is a regional marketing association charged with promoting tourism for the entire area. DFWATC officials... Read More »